Since 1930 Geahchan Bath & Kitchen sold mostly sanitary products and then extended to kitchen. Now they are expanding and adding more services and products to their already existing list.
The challenge was to find a comforting name to a business already present in the marketing since 1930. After presenting a few names, the unanimous choice was GEAHCHAN HOME, that englobes all the services and the products the client wants to offer.
The logo had to be very simple and minimalist to represent the major style of the products offered at GEAHCHAN HOME. The colors are black (with shades of grey) on a white background to represent elegance and sophistication. With this color GEAHCHAN HOME targets a high-end audience. It creates a mystery while representing power, authority and elegance in the logo.
The corporate identity (business cards, letterheads and envelopes) are kept simple and clean, and follow the same mood applied to the logo.
"AnotherID has a very professional and dedicated team. They listen to their clients' needs to materialize their vision. We love our new branding image, thanks to AnotherID!" Karim Geahchan - Managing Partner